Make more money.
Inform more constituents.
Win more votes.

Video can do all that, but it’s always been hard. Expensive. Time consuming. Even risky.

Operational efficiency: We took the old model of video production — usually sold by the hour, 1/2 day, or full-day — and blew it up. Competition for attention has increased exponentially, and the only messages that punch through have these qualities in common:

  • they are succinct, SHORT, fast (a single thought, or a few thoughts)
  • they EXCITE the eyes and ears with graphics, special effects, music, humor, and more
  • they instantly convey AUTHORITY and credibility to their intended audience

We also know media relations can pay leveraged dividends, but can move slowly and offer diminished control.

So we blew up the old models and devised a new formula optimized for the CEO (all corporations), the Executive Director (all nonprofits), the Mayor or Commissioner (all governments), and the Candidate (all elections). You are very busy. You need to hit a communications home run in a few minutes, so you can move on to the next big thing.

And you need the convenience of appearing for your efficient interview from your own offices.

It’s video production services sold by the minute + a commissioned journalist who helps you express the message you want to deliver, while honoring the tenets of journalism and preserving journalistic integrity. The main difference: you get the final say on whether the interview is ever aired.

We work extremely well with corporate marketing departments, publicists, and campaign managers. We learn from them what you want to convey. We absorb their ground rules. We offer a catalog of accomplished journalist-hosts to choose from. We deliver a transcript of the interview instantly, and facilitate edits in a few hours. We offer additional a la carte services like custom on-screen graphics, b-roll, and audience multipliers (SEO-driven headline-writing and YouTube thumbnail creation).

Or bring your own journalist-host.

And all of it is so effecient, your organization is on the clock for minutes, not hours.
So efficient that your message is reaching and persuading audience in hours, not days or weeks.

You have a message. You’re a leader. Leaders ALWAYS have a message.

There are so many gatekeepers, obstacles, filters, and funnels that slow your message — and dilute your message.

Writing a speech requires extraordinary time and energy. Answering questions in an interview is much easier. Now you can ensure the interview will be friendly. And you can be virtually ensured your message will reach a YouTube audience — within hours.

Your interview will be led by an experienced journalist. The questions will be real.

The environment is safe. Recorded. Approval rights.

Successful use cases include:

  • convention roundtables
  • awards banquets
  • fundraising events and even internet telethons
  • ground-breaking ceremonies and grand openings
  • annual meeting interviews
  • new product roll-outs
  • product recalls
  • press conferences
  • public office candidate debates and forums

LIVESTREAM SERVICES FOR COUNTIES, CITIES & TOWNS

  • Livestreams of remote sessions or hearings, key commission sessions
  • Broadcast-quality live session coverage (directed remotely)
  • Live “split screen” interviews involving up to 4 participants
  • “Democracy Wrap”(TM) with secure real time viewer comments from validated users
  • Micro-studio set-up for broadcast-quality remote appearances
  • Turn-key upload and promotion on YouTube Live, Facebook Live
  • Back office set-up and admin for pay-per-view
  • Long-term hosting of recorded livestream for video-on-demand (VOD)

LIVESTREAM SERVICES FOR NEWS MEDIA

  • All the services offered above, plus EXCLUSIVITY for many livestreams (so they are viewable ONLY on your news platform)